IFDBlog publish articles, concepts, podcasts and
theories from around the net about Advertising,
Graphic Design and Marketing.

Job DescriptionArt directors develop design concepts and review material that is to appear in periodicals, newspapers, and other printed or digital media. They decide how best to present information visually, so that it is eye catching, appealing, and organized. Art directors decide which photographs or artwork to use and oversee the design, layout, and production [...]

Do you want to become a designer but don’t know where to begin? Here is a nine step guide to help you along the way. You will learn about the different paths to a career in the arts, how to choose a school, and how to get your dream job. This guide is meant for [...]

Your business is great. You’ve invented something better than sliced bread. You offer such an amazing service at such a great price that people should be knocking your door down.
And they might be. But they’re all asking for a proposal.
Proposals are a fact of life. We all do them, and we’re all trying to blow [...]

Picture our entrepreneur as she waits in eager anticipation for the sound of the postman’s laboured breathing pulling a sack to her door. That postal struggle signals a bag bursting with cheery festive business greetings from almost every business she’s ever dealt with. By return the entrepreneur sends out her own sackful of business Christmas [...]

If you’re hosting other people’s web sites on your server, you MUST have a Terms & Conditions document that you send out to clients. In fact one of the most important aspects of running any business is keeping the paperwork in order.
- Contracts
The mantra of all freelancers: ‘make sure you get it in writing’. Contracts [...]

The treats on offer to companies that let their staff and consultants work from home have been cemented thanks to a formal project into so-called ‘teleworking.’
Productivity gains, better morale, more accurate work and reduced overheads resulted for entrepreneurs and public sector employers alike, according to the initiative by Hampshire County Council.
Under the project, staff at [...]

Work-from-home career opportunities in the web design field? Don’t waste time searching for freelance graphic design job postings. You can find more work if you present yourself as a business and contact companies direct.
Simply follow the tips in this article—you’ll find a step-by-step plan of action from targeting clients, to self-marketing, to getting ahead of [...]

Brochures can definitely help put you at the forefront of your business niche. When you think about letting your target clients know more about your business, your brochure printing project is a surefire way to market all that you have.
However, many business owners underestimate the power of these print materials because they fail to optimize [...]

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by: Apryl Duncanfrom: About.com

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